JCB to auction limited edition backhoe in aid of Help for Heroes charity.
UK construction equipment giant JCB is offering someone the opportunity to own a piece of history while doing some good for one of the most important charities around.
The company is auctioning a JCB 3CX Eco Contractor backhoe loader – suitably decked out in Union Jack livery – with proceeds going towards the creation of four Personnel Recovery Centres. These provide, in partnership with the Services and other Service charities, ongoing training and support for the wounded after Headley Court.
Help for Heroes is all about ordinary people doing extraordinary things to help give wounded UK Servicemen and women the support they so greatly need and deserve. Millions of people have ‘done their bit’ since the launch in 2007, doing everything from sponsored parachute jumps to cake sales, marathons to climbing thousands of feet up some of the tallest mountains in the world. It is now the turn of JCB to give something back to the brave Servicemen and women.
The auction runs through to the 21st December 2010. More details can be found here
